Real businesses · measured numbers
Real businesses. Real websites. Measurable results.
Three San Diego County businesses, three finished sites. The before-state is researched, the build is real, and every number has a measurement date next to it.
01 · HVAC & solar · El Cajon
Air Flex Inc
Fifteen years licensed. You'd never know it from their website.
Air Flex is the kind of contractor East County actually wants: a C-20 heating-and-air license held since 2011, the C-10 electrical license next to it so solar work stays in-house, a Trane dealership, NATE-certified techs. Real credentials, all verifiable.
Their web presence tells none of it. The domain they used for years is dead — it doesn't resolve, and the Better Business Bureau still links to it. The replacement site loads in fourteen seconds on a phone, never names El Cajon, and lists no address, no hours, and no way to check the license.
We rebuilt it the way the factory builds every site: license number verified against the CSLB and printed where a customer can check it, the service area mapped, every page loading in about a second on a phone.
- #967016
- CSLB license, shown & checkable
- C-20 + C-10
- HVAC and electrical, one crew
- 6
- East County service areas mapped
- 5
- pages, phone-first
Same connection, same phone-size viewport, cold cache. A customer on a job site doesn't wait fourteen seconds.


02 · Country market · Alpine
Ranch Farmers Market
They owned the perfect domain for eight years. It was a parking page.
Ranch Farmers Market is Alpine's grocery — produce, an in-house butcher counter, beer and wine, the staples that save a drive down the hill. The town knows it. The internet doesn't.
ranchfarmersmarket.com has been registered to them since 2018, and for eight years it has served a GoDaddy parking page. Search the market's name and what you find instead is delivery-app listings — other companies' pages, other companies' margins, between the market and its own customers.
The site we built puts the market itself first: the departments, the butcher counter, where to find them on Alpine Blvd — ready to go live on the domain that was theirs all along.
- 2018
- year their .com was registered
- 8 yrs
- it sat on a parking page
- 6
- departments on their own page
- 0.6s
- mobile load, measured


03 · Bar & saloon · Oceanside
The Haunted Head Saloon
Twenty-four years of regulars. Zero owned pixels.
The Haunted Head has poured in downtown Oceanside since 2002 — cocktails, beer and wine, game-day screens, two blocks off the pier. A bar with that much history usually has a terrible website. This one had none at all.
Worse: hauntedheadsaloon.com is taken — held by an unaffiliated directory network that runs an auto-generated lookalike page on it and offers the name for sale. For twenty-four years, the bar's entire web presence has belonged to other people.
The build gives the Head its own ground: the room, the game-day screens, the address and the phone — a page that sounds like the bar instead of a template that scraped it.
- 2002
- pouring in Oceanside since
- 24 yrs
- without a site of their own
- 5
- pages, built in a day
- 0.6s
- mobile load, measured

